Married Life and The Entrepreneur

Perhaps you have just started your own business or entrepreneurial venture. You are probably just now learning the ins and outs of not only your business but how to balance your family and personal time.

More specifically, you have likely created a new dynamic with your spouse. Most likely, the two of you made the joint decision to invest in your new business and your spouse’s emotional support has been integral to your success. You may rely on them in other ways too – oftentimes, the other spouse is working more or harder to bring in the primary income for your family while you’re starting up.

Here are some ideas to keep things in balance:

Craft a plan and communicate often. Having a plan that both partners can discuss and agree to is crucial because it helps ease uncertainties and pressures later on. The plan should include both financial and non financial goals and checkpoints.

That way, when the business isn’t making money, partners can discuss the activities the entrepreneur has completed that will help generate revenue and show the daily progress toward those goals. These are the activities that will ultimately produce value – such as networking, business planning and prospecting – but need to be cultivated before real results show.


Don’t bring a spouse into the business immediately. As small businesses grow and new employees are needed, some couples believe it makes sense to put the working spouse on the payroll.

However this might not be the best move, especially as you’re just starting out. By working full time, spouses usually provide the family’s medical insurance and other critical benefits. Including the spouse on the payroll the business means you’ll have to spend your needed cash on medical insurance and puts both partners at risk if it fails. It makes better sense to have your spouse stay put until the real revenue begins to flow from your venture.

Take turns being the entrepreneur. Similar to the above point, it isn’t wise for both partners to be independent entrepreneurs in the beginning because their earnings can be unstable. One person may have to put their dream on hold for a period of time, but as long as there is a balanced plan for both to leverage their dreams, you’ll have mutual goals to work toward.

Set restrictions on financial and time investments. Couples should consider determining how much time and money to invest in a new venture, budgeting against a timeline. These limits can help the couple determine how long the new venture can be sustained against the time and money invested.

Related posts:

  1. Family Member Financing: Risks & Rewards
  2. Owner’s Spotlight Interview - Michael Feuer, Founder of OfficeMax
  3. 5 Tips for Structuring Your Personal Time
  4. Can a great idea and some hard work take an entrepreneur from $0 to $100k in one year?
  5. More than Words: Creating a Useful Business Plan

ABOUT THE AUTHOR

Kelly Andrew Brown and Small Business Guru provide Coaching, Inspiration and Practical Advice for Small Business Owners and Entrepreneurs. Subscribe to the free, weekly newsletter at www.small-business-guru.com

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