Small Business Help, Small Business Coaching, Inspiration, and Practical Advice for Entrepreneurs

Gamesnake - Viral Marketing Done Right

Kelly Andrew Brown — Thu, 31 Jul 2008 20:01:23 -0500

Ok, I’ve heard people tout the genius of viral marketing campaigns. But I’d never actually met anyone who’d created a successful campaign…until now. Viral Marketing is a buzz word that’s been floating around the marketing world for some time now. The promise? Come up with a creative enough idea, upload it to YouTube and you’ll have a [...]SHARETHIS.addEntry({ title: "Gamesnake - Viral Marketing Done Right", url: "http://www.small-business-guru.com/gamesnake-viral-marketing-done-right/" });

Learning on the Go

Kelly Andrew Brown — Sun, 06 Jul 2008 22:00:38 -0500

If you’re like most of us, you have limited time to do your basic daily business and personal tasks, let alone take time for personal enrichment. Yet, we know it’s critical to keep on top of the latest industry topics and skills to maintain a competitive edge. Thankfully, innovative learning tools provide us a distinct and [...]SHARETHIS.addEntry({ title: "Learning on the Go", url: "http://www.small-business-guru.com/learning-on-the-go/" });

Protyping as Business Strategy

Kelly Andrew Brown — Thu, 03 Jul 2008 07:57:05 -0500

Have you ever had an innovative, unique idea come to you at the most inopportune time, only to forget it again? Or, perhaps someone has suggested a product or service idea to you, you know it could be cool, but you don’t have the ideas, structure or support to make it come to fruition? You [...]SHARETHIS.addEntry({ title: "Protyping as Business Strategy", url: "http://www.small-business-guru.com/protyping-as-business-strategy/" });

Collaborative Problem Solving with IdeaConnection

Kelly Andrew Brown — Sat, 07 Jun 2008 14:08:06 -0500

It sounds a bit like consulting-ese, but collaborative problem solving has become the hot new thing. Especially for entrepreneurs and home-based business owners, this type of Internet-based teamwork can be an easy and relatively affordable way to connect with experts for help around problems or ideas. Enter IdeaConnection.com (www.ideaconnection.com), one of the leaders in this [...]SHARETHIS.addEntry({ title: "Collaborative Problem Solving with IdeaConnection", url: "http://www.small-business-guru.com/collaborative-problem-solving-with-ideaconnection/" });

10 Great Ideas for Free Market Research

Kelly Andrew Brown — Fri, 06 Jun 2008 07:30:26 -0500

All smart business people know the value of good market and customer research. Yet as a small business owner, conducting expensive focus groups or buying comprehensive industry studies is likely out of your price range. Good news is that there are plenty of free services for you to find the things you need to know. We recommend [...]SHARETHIS.addEntry({ title: "10 Great Ideas for Free Market Research", url: "http://www.small-business-guru.com/10-great-ideas-for-free-market-research/" });

Making the Most of Your Tradeshow Time (Part 2)

Kelly Andrew Brown — Sat, 03 May 2008 16:56:46 -0500

Planning on being an exhibitor at a tradeshow? If this is your first time doing a tradeshow, we thought it important to detail some key things to know and prepare for to ensure you’re investment pays off. Tradeshows are expensive, so make sure you get organized. 1. Once you’ve chosen a particular trade show to [...]SHARETHIS.addEntry({ title: "Making the Most of Your Tradeshow Time (Part 2)", url: "http://www.small-business-guru.com/making-the-most-of-your-tradeshow-time-part-2/" });

Is It Time To Take A Class?

Kelly Andrew Brown — Fri, 02 May 2008 16:57:07 -0500

Dedicating the time and money to sales and management training courses is not cheap. Courses can range anywhere from $500 to $3,000 and several weeks of night classes. But will it be worth it in the long run? Will the confidence & experience (and contacts) you get be the best investment you ever made? One thing [...]SHARETHIS.addEntry({ title: "Is It Time To Take A Class?", url: "http://www.small-business-guru.com/is-it-time-to-take-a-class/" });

End Handwringing – Just Ask A Customer

Kelly Andrew Brown — Sat, 26 Apr 2008 07:59:35 -0500

My wife & I have recently started a new project, opening the first co-working facility in Northeast Ohio. Working out of my home for the past 5 years has been great and all. But for many reasons (which you can follow on my new blog (www.officespacecoworking.com), we felt the need to find a place [...]SHARETHIS.addEntry({ title: "End Handwringing – Just Ask A Customer", url: "http://www.small-business-guru.com/end-handwringing-%e2%80%93-just-ask-a-customer/" });

Bootstrap Update: Finding The Time…

Kelly Andrew Brown — Sun, 20 Apr 2008 19:17:40 -0500

I quote Stephen Covey’s 5th habit, First Seek To Understand, Then to be Understood.In our first real session together I had a ton of questions. (I still do). As previously mentioned, I had asked Chris to inventory his time so we could analyze where the biggest opportunities were for time savings. What we learned was [...]SHARETHIS.addEntry({ title: "Bootstrap Update: Finding The Time...", url: "http://www.small-business-guru.com/bootstrap-update-finding-the-time/" });

Making the Most of Your Tradeshow Time (Part 1)

Kelly Andrew Brown — Sun, 20 Apr 2008 18:20:12 -0500

For many entrepreneurs, attending trade shows and seminars is a treat. They become an easy favorite because they are so interactive and pull the daily “solo” life out of the routine. One can meet with customers, competitors, vendors, partners and like-minded individuals. It can be a real opportunity to facilitate a 2-way dialogue in [...]SHARETHIS.addEntry({ title: "Making the Most of Your Tradeshow Time (Part 1)", url: "http://www.small-business-guru.com/making-the-most-of-your-tradeshow-time-part-1/" });